In the real world, where I spent my career ,you were rewarded or punished by the numbers. You sat down at the end of a year and reviewed your performance and your boss told you what to expect. A raise, a bonus, a future promotion, or a warning letter if your performance was substandard. Here’s Read the full article…
I’m a retired marketing guy. Early in anyone’s marketing education in my era you heard the story about the new dog food. It was a great product, the packaging was dynamite, the advertising was slick and effective, the initial sales went through the roof. But, the product failed. When the marketing people began contacting the retailers they Read the full article…
I was cleaning out my desk over the weekend and came across this old picture. It dates back to 1959 and depicts three high school athletes. It tells three stories. The young man on the left, Don Dodge, was working to make the 1964 US Olympic Kayaking Team. He was training in Lake Erie. His Read the full article…